November 2009
Regence launches WhatsTheRealCost.org
With health care costs rising twice as fast as inflation, Regence launched a Consumer Cost Education campaign earlier this year to educate people about the drivers of these costs.
As part of the campaign, Regence launched WhatsTheRealCost.org, an interactive Website that includes social networking, gaming and video components.
"This Web site is part of Regence's ongoing efforts to educate consumers about the costs of health care and how the choices they make each day impact those costs," said Mark Ganz, Regence President and Chief Executive Officer.
Explore the various tools and resources available to help consumers become more engaged in their health care decisions, including:
5 Questions - Encourages patients to ask their health care provider the following questions to facilitate a more comprehensive discussion about their health care needs and options:
- Is that necessary?
- Is there a cheaper option?
- Is there a generic for that?
- How much does that cost?
- Has anybody out there had this before?
Resist the System - Consists of an interactive experience, encouraging consumers to ask questions, even in intimidating environments
Cost Generator - Designed to educate the consumer about procedure costs and how different areas of the health care system contribute to those costs
The Big Cost Picture - Includes content like "Myths and Facts" of health care and the latest on government reform
Spread the Movement - Connects the site to social networking sites, and includes information about current events and featured PDF downloads
Healthy Heights - An online game where the consumer acts as a Community Health Planner challenged with managing the health of a community with limited resources