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12/08/2010   Regence websites win big at eHealthcare Leadership Awards

Congratulations to regence.com and myRegence.com! They were recognized with several wins at the 14th Annual Healthcare Internet Conference in Las Vegas. Winners were recognized on Nov. 17, 2010, during a special presentation by Mark Gothberg, editor of eHealthcare Strategy & Trends. More than 1,300 entries were submitted across 12 different categories, representing 18 different industry classifications. Regence was up against health plans such as Kaiser, Wellpoint, Health Net, Highmark, CareFirst, Blue Cross Blue Shield of Michigan and others. Read about all the wins at the award's website. The Regence wins are listed below.

Best Overall Internet Site
Platinum: myRegence.com (2nd year winning)
Distinction: regence.com
Best Overall Internet Site criteria: This award distinguishes sites that deliver strong content, interactivity, medical care support, ease of use, and integration with the company's operations, as well as strength of Web design and ease of navigation.

Best Healthcare Content
Gold: myRegence.com (2nd year winning)
Best Healthcare Content criteria: This award is based on content that is extensive, balanced, up-to-date, well-organized and credible. Personalization is given higher consideration.

Best Interactive Site
Gold: myRegence.com (2nd year winning)
Best Interactive Site criteria: Focus is on site's interactive features and technologies (i.e., for providing health information and health evaluations; establishing ongoing relationships via personal Web pages, e-newsletters and email alerts; facilitating community groups).

Best Design
Gold: myRegence.com
Best Site Design criteria: Focus is on the design's unusual, attractive and engaging qualities, and whether it facilitates access to key site information and provides strong branding and excellent usability.

Best eBusiness Site
Silver: regence.com
Best eBusiness Site criteria: Factors include integration with, or support of, the business operations of the organization or company. Considerations given for site support of patient services, resources to fill job openings, references for consumers to doctors, e-retailing, and support for donors.

We're proud to offer these award-winning, high-quality websites to serve both members and the community at large.

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